Hello, Wells Fargo Center: New Letters Go Up In South Philly

by Travis Hughes on Aug 19, 2010 2:17 PM EDT in News

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Image via KYW 1060. View a full gallery with more photos at their site.

It was official on July 1, when the new fiscal year began. It was doubly official on July 27 when the WACHOVIA letters began to come off the building. Today, it's even more official as the WELLS FARGO CENTER letters begin to go up in South Philadelphia.

KYW 1060 has the details:

The letters were pre-crafted by Eastern Sign Tech of Burlington, NJ. Installation manager Jamil Halstead says the Wells Fargo signs will be completely installed in time for the Lady Gaga concert on September 14th:

"The project is a month long, as far as in-the-field work. In the shop, it’s probably two months long."

I'm not sure what I would've done if the letters weren't up for the Lady Gaga concert!

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Ew.

by Snevik on Aug 19, 2010 2:45 PM EDT reply actions

All we hear is
Lady O’Gaga.

Wait. Is that her Irish cousin?

Perhaps she should be introduced to Señor Dada.

Do you see what happens when you find a stranger in the Alps?

by mikefive on Aug 19, 2010 2:57 PM EDT reply actions

Can we just put up a sign there that says “THIS SPACE FOR RENT”?

"In fact, it is probably safe to say, the statement "I am a hockey fan" is the same as "I hate gary bettman."- bfrank27

by Mike B on D on Aug 19, 2010 3:50 PM EDT reply actions

Aparrently they did not figure out the letter spacing too well. We need to get a better sponsor

by SkookFlyerfan on Aug 19, 2010 4:17 PM EDT reply actions

I am trying to imagine where the “center” will go on there. I do see what looks like “center” underneath the Wells Fargo but it’s small, and if so yeah it’s bad spacing, but if it looks good maybe it’ll be ok. I am just sick of having the building change names ever 3 years.

#1 Flyers Fan in New York

Good bye #12, you will always bleed Orange and Black.

by Lindbergh 31 on Aug 19, 2010 5:27 PM EDT up reply actions

Name

Let’s just name if after Ashbee or Lindbergh. Maybe they are awaiting the passing of Bobby Clarke.

by Fr. Orange and Black on Aug 19, 2010 9:15 PM EDT up reply actions

I think the naming agreement goes through 2022 (or thereabout). By then they’ll be building the next building. If/when Snider and/or Luukko are still in charge at that point I think there will be a strong internal debate about whether to even bother selling naming rights. Call it the Spectrum and get it over with like they’ve done in St. Louis with Busch Stadium.

Contributor at The Brotherly Game, SBN's Philadelphia Union blog

by Ben Feldman on Aug 19, 2010 10:58 PM EDT up reply actions

Anheuser-Busch still bought the naming rights for Busch Stadium.

Man-crushin' on Boucher since 1999
Broad Street Hockey - Makin' it look mean since 1967.

by Geoff Detweiler on Aug 19, 2010 11:16 PM EDT up reply actions

Okay, Yankee Stadium. God knows they talk about the Spectrum like that.

Contributor at The Brotherly Game, SBN's Philadelphia Union blog

by Ben Feldman on Aug 19, 2010 11:39 PM EDT up reply actions

Or Madison Square Garden. Should have thought of that one earlier.

Contributor at The Brotherly Game, SBN's Philadelphia Union blog

by Ben Feldman on Aug 19, 2010 11:44 PM EDT up reply actions

The only problem being that the Yankees and MSG are internatinoal brands in their own rights, to the extent that you’ll never achieve in Philly in 2010.

by Snevik on Aug 20, 2010 11:04 AM EDT up reply actions