"Sunday’s telecast of the Penguins-Flyers Game 3, drew a huge (for hockey) 1.7/4, NBC’s highest hockey ratings since the Winter Classic on New Year’s Day, and likely tied for the highest non-Finals/Winter Classic rating on NBC in the network’s history. The game did a whopping 18.6/33 in Pittsburgh (meaning 1 in every 3 households with a TV watched it) and a 7.0/15 in Philadelphia. It is a 70% jump from last year’s Flyers/Caps game, and even with last year’s Game 5 of the Eastern Conference Finals between the two teams, which drew a 1.7 as well."
— -
Puck The Media
Can you imagine the ratings monster it would be if we played Pitt in a Winter Classic?